I was browsing online through the Horchow website the other day and was very impressed with the site. I haven't been on it in awhile, I peruse through the catalog and I occasionally find an item for a client online, but this was the first time I had spent anytime looking through the categories. What I really liked was the Rooms & Ideas category. If you click on that and then Shop Our Rooms, it comes up with several categories to view room settings with their merchandise. They have Living Rooms, Dining Rooms, Bedrooms and Entries and More, all set up to spark your creativity. Pottery Barn's website, years ago, used to have a similar feature with a house tour decorated with all their merchandise. They would have the homes decorated for the holidays too; They discontinued that feature, I really enjoyed it.
Horchow was the first luxury mail order catalog started by Roger Horchow in 1971 and later sold to Neiman Marcus in the late 1980's. They carry everything for the home from bedding to furniture. I remember the catalog around our house when I was young and looking at the bedding, tableware, furniture and lighting and dreaming of the rooms I could put together with them. When I moved into my first apartment, after college, I started receiving the catalog in the mail. Although, at the time, I could not afford anything from the catalog, it was still a source of inspiration. I remember a photo of an assortment of gold framed prints and mirrors of different shapes and sizes arranged in a very interesting composition. I loved this and decided to do something similar on a wall in my apartment. I went to Target, Pier 1, TJ Maxx, sales at Hudson's, stores I could afford, and looked for gold framed prints and mirrors in similar shapes. I arranged this on my wall and it turned out great!! I got a lot of compliments on it, loved looking at it and it cost me a fraction of the price in Horchow.
A few years later I made my first purchase from the catalog. It was the Bahia stemware, that I still own. I still love the colors and the "art deco" inspired stems. It goes great with my Portmeirion (that I posted about a few days ago). I was pleased to see they still carry it. I can add to my collection!
Bahia stemware from Horchow online.
Pictured below are a few of the living room settings to shop from Horchow online catalog. Sure to spark my creative juices!! Enjoy the luxury of browsing luxury goods!!